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Virtual Try-On バーチャル試着システム

Erase the "will it suit me?" worry,
and give EC sales a push.

Virtual try-on that combines your existing EC product images with a photo of yourself, synthesized with high precision by AI. No 3D data needed — easy to implement, reduces cart abandonment and returns, and helps boost CVR and average order value.
YOUR PHOTO
YOUR PHOTO
＋
Product 2D image
Product 2D image
＝
AI Try-On Result
AI Try-On AI Try-On

Why Virtual Try-On Now

今、バーチャル試着が求められる理由

"Can't Try It On" Is Holding Back EC Growth

The biggest barrier to online purchasing is not knowing "will this suit me, what will it look like on me.
" That uncertainty stops shoppers right before the final purchase decision.

Image Anxiety

Uncertainty About Fit and Look

Not knowing "will this suit me" or "what will it look like on" keeps shoppers from taking that final step to purchase.
The top reason shoppers hesitate
Cart Abandonment

High Cart Abandonment Rate

Uncertainty about the real look drives abandonment right before checkout.
Average EC cart abandonment rate: ~70%
Return Cost

Rising Return Costs

Returns caused by "not what I expected" strain logistics, inspection workloads, and profit margins.
Apparel return rate: over 30% at peak
Legacy 3D

Limits of Traditional Try-On

Creating 3D data is costly and time-consuming — impractical for EC sites with large product catalogs.
Implementation cost was a major barrier

※ Figures are representative values based on general industry data.

The Solution アジアクエストのソリューション

What Is AI Try-On? — AI Synthesizes "2D Images" × "Your Photo" with High Precision

No new data preparation needed. Using only existing EC product images, it generates a realistic try-on image on the spot.

Just Upload a Photo You Already Have

State-of-the-art AI synthesizes it onto the product, so you can check the actual look before buying, right at hand.

Point

No new data preparation required. AI try-on works using only your existing EC product images.
No 3D data needed Works with existing EC High-precision AI synthesis
YOUR PHOTO
YOUR PHOTO
＋
Product 2D image
Product 2D image
＝
AI Try-On Result
AI Try-On AI Try-On

Key Strengths

主な強み

3 Key Features of AI Try-On

Ease of implementation and versatility that overturn the conventional wisdom of virtual try-on.

No 3D Data Needed

Easy setup with just "2D images"

Costly 3D modeling is entirely unnecessary. Using existing product photos as-is enables fast, low-cost implementation.

Works for Any Product

From apparel to accessories
Realizes "try-on" for a wide range of products — from tops and outerwear to accessories and eyewear.

Quick Integration with Existing EC

No major overhaul needed
Implements smoothly into your current EC site or app, delivering a try-on experience without waiting for a large-scale system overhaul.

Capabilities 対応機能 / 実装機能

What AI Try-On Can Do

Supports diverse products and use cases, elevating the purchasing experience across the entire site.

Apparel Try-On

Visualizes how tops, outerwear, dresses, and more will look when worn.

Accessory Try-On

Recreates the look of wearing rings, necklaces, earrings, and other small items.

Eyewear Try-On

Lets shoppers check how glasses or sunglasses look on them, on the spot.

Coordinate Suggestions

Recommends related items, turning "I want that too" into add-on purchases.

Social/Sharing Support

Sharing try-on images drives visits, direct purchases, and buzz.

User Experience

顧客体験 / ユーザー体験

A Simple 3-Step Flow

Intuitive operation lets shoppers check the "look" before buying, right at hand.

STEP

Upload a Photo

Just choose a full-body or partial photo you already have. No special photoshoot needed.
STEP

Choose a Product

Select the item you want to try on.
STEP

Check the AI Try-On Result

View the look instantly and proceed to purchase with confidence.
AI Try-On Preview
AI Try-On Result AI Try-On Result
商品1
商品2
商品3
商品4

Business Impact ビジネスへの影響

The Business Impact of AI Try-On

Resolving pre-purchase uncertainty impacts CVR, average order value, and return rates alike.

Higher Conversion Rate (CVR)

Removes the "will it suit me?" worry, providing that final push to buy. Curbs drop-off and cart abandonment.

Lower Return Rate

Prevents "not what I expected" returns before they happen. Cuts logistics and inspection costs.

Higher Average Order Value / Browsing

The try-on experience sparks "I want that too," encouraging comparison and add-on purchases.

Higher Repeat Purchases / LTV

A satisfying purchase experience boosts brand value and repeat purchases.
On ROI：Investment is recovered through reduced return costs plus increased conversion rate. Start with a PoC to quantitatively verify impact before moving to full-scale rollout.

Future

未来像

Where AI Try-On Is Headed — Beyond Static Images

The experience will continue expanding as technology evolves.

NOW

Static Image AI Try-On

High-precision try-on image generation using 2D images.
NEXT

Personalization Integration

Evolving into 1-to-1 recommendations linked with preference and purchase history data.
FUTURE

AR / Real-Time Try-On

Real-time AR try-on experiences through smartphone cameras.
FUTURE

In-Store OMO Integration

Store experiences evolve through integration with in-store signage and staff service.

Get Started

スタートガイド / クイックスタート

Implementation Steps — A Small, Fast Start

Verify impact with a PoC while minimizing risk, then move to full rollout.

PHASE 1 1–2 weeks

Discovery & Requirements Definition

Define target products, pages, and KPIs. Assess existing EC and image asset status.
Deliverables: Requirements document / KPI design
PHASE 2 2–4 weeks

PoC & Impact Verification

Build AI try-on for target products, verify synthesis quality and experience, and measure impact through a small-scale release.
Deliverables: PoC environment / Impact verification report
PHASE 3 3–6 weeks

Production Implementation & Integration

Integrate into existing EC/app. Set up product data/UI integration and operational workflows.
Deliverables: Production environment / Operations manual
PHASE 4 Ongoing

Operation, Improvement & Expansion

Monitor impact and improve continuously. Expand target products and features over time.
Deliverables: Monthly reports / Improvement proposals

Why AsiaQuest

アジアクエストが選ばれる理由

End-to-End Support from Planning to Operation

A partner who sees AI try-on implementation through to completion, with speed and technical strength.

Speed & Flexibility

Skilled at running a PoC and small start within weeks — testing hypotheses with agility.

Solid Technical Capability

AI, data, and cloud in one stop — turning the latest generative AI technology into working implementations.

Hands-On Support & Internalization

Works closely with your team, embedding know-how into the organization and supporting a self-sufficient structure.

End-to-End Support

Consistent support from planning and PoC through implementation, operation, and improvement — with no gaps.

Ready to Eliminate the "Will It Suit Me?" Worry with AI?
We'll propose an approach to AI try-on tailored to your products and EC site. 
Inquiries at the concept stage are also welcome.